ABOUT

06

Olympic Gold Medals won by American runner Allyson Felix, most by a female runner.

53 Tests Dan Carter scored 15 points or more, the most of any player.

Every Number

Tells a Story

The Breakdown was born out of a love of sport, an aptitude for numbers, and a passion for story telling. When all three are combined, the result is something that grabs your attention, engages your emotions and leaves a lasting impression. Sports data is not just about an individual or team’s performance numbers, but a tool in which the story of a sporting legend can be told.

07

the number of Pipeline Masters titles won by Kelly Slater.

Performance

Analysis

In today’s sporting landscape, the competition for audience viewership has never been more intense. Fans appetite for information is never-ending. A win or loss, a memorable result, or a record broken is no longer enough for supporters; they want to know how, why, and it’s position in the rich history of their code. They want the story behind the performance. With over six years experience in data collation, analysis, distribution, and display at Australia’s biggest broadcaster, The Breakdown can help you find your story.

RECENT

PROJECTS

Performance Analysis

The distribution of research and analysis for radio commentators ahead of Wallabies Test matches.

Commentators

The distribution of research and analysis for commentators ahead of major professional surfing events.

CONTACT

US

    From day one Kate impressed me with her general sports knowledge and passion for the job. She is a great Rugby statistician, and I have no doubt she could adapt to any other sport.

    Foxsports AustraliaGreg Clark, Commentator

    Stats and graphics can make a good sports story in print or on air really hum. That’s not the bland everyday variety but a specific stat, a well-researched zinger that can illuminate. Kate gets the picture quickly and delivers quickly which is what every time-stressed sport journo...me…wants.

    The Courier MailJim Tucker, Rugby Writer